Understanding
Demonstrate that you truly understand your client's brief and requirements.
Overview
The Understanding section is your chance to reflect the client's needs back to them. It shows you have listened carefully and know exactly what they are looking for. Paul drafts this based on the event brief you provide during proposal creation.
Layouts
| Layout | Description |
|---|---|
| Simple | Clean, text-focused layout. |
| Image + Text | Side-by-side split with an image alongside your text. |
Content
- Body: a rich text editor where you describe your understanding of the brief
- Image (Image + Text layout): an optional supporting image
This section makes clients feel heard. Personalise it for each event rather than using generic copy.